Design needs to do more than look good — it needs to accomplish goals.
To get there, I work collaboratively, logically and positively with all my clients. That’s the explicit nature of my business.
I was fortunate to work for the Washington Post and the Washington Times, where design was valued and leveraged, and teamwork was requisite. For more than two decades, I worked across print and online with many different departments, editors and news of all varieties. Collaboration wasn’t a catchword, it was a daily necessity. And throughout that time, technology was rapidly changing, requiring new skills and methodologies, from vision and design to illustration, planning, recruiting and direction. It was hard and very exciting work.
That’s why it was such a huge step for me when I launched my design business in 2011. Excitement and trepidation often tripped over each other, but through a wide variety of work and clients, I found that my experience in leadership, communication, management and process parlayed nicely into running my business. I was also able to maximize my concentration and productivity by having a work environment that suits me (and my clients) best.
In addition, while serving as creative director for The Post and assistant art director at The Times, I had the responsibility of selecting and working with outside design agencies and freelancers. This experience taught me about value and service, as well as challenges faced by working with external resources. Those experiences bring me insight and influence my thinking and business practices today.
That includes quality of life. My commute is now only 15 steps from kitchen to Mac. In our spare time, my wife Rebecca and I enjoy golf, yoga, nature, food, travel and spending time with our family and friends.
SHANNON MCLIN CARLYLE
Founder and Appellate Attorney
and higher education strategist
Founder & Chief Everything Officer
CREATED by Kathi Hersh
President and CEO
About this site
I custom designed this responsive site. The user experience is centered on easy, intuitive browsing, where work is well-showcased across all screen sizes and devices. The interface is visually simple and color restrained to let the art shine. Written explanations are short and descriptive to respect time. The site is expertly developed into WordPress by Brian Cordyack.